@layer components{@media (max-width:950px){}@container page (max-width:900px){}.world-section__grid{display:grid;grid-template-columns:1.2fr 1fr;gap:var(--space-80);align-items:center}}@layer components{@container trust-navigation (max-width:600px){}.content-actions+:is(p,.editorial-prose){margin-top:var(--space-24)}.legal-layout h1{max-width:20ch}.introduction-open{overflow:hidden}#introduction-title:focus{outline:none;box-shadow:none}#introduction-definition{flex:1 1 440px;max-width:56ch;margin:0;font-size:clamp(17px,1.6vw,23px);line-height:1.6}@media (max-width:700px){}@media (max-width:700px) and (max-height:700px){}.campaign-workspace{border:1px solid var(--line)}[data-tabs]:not([data-ready=true])>[role=tablist],[data-case-filter]:not([data-filter-ready=true]) .case-filters,[data-pricing]:not([data-pricing-ready=true]) .billing-control,html:not(.enhanced) [data-motion-toggle]{display:none}html:not(.enhanced) [data-menu-open],html:not(.enhanced) [data-theme-toggle]{visibility:hidden}@container page (max-width:760px){}.contact-direct{margin-top:var(--space-24)}summary{cursor:pointer;min-height:60px;padding:var(--space-24) 44px var(--space-24)0;font-size:clamp(20px,2vw,28px);font-weight:var(--weight-medium);line-height:1.4;position:relative;list-style:none}summary::-webkit-details-marker{display:none}summary:after{content:"+";position:absolute;right:5px;top:50%;transform:translateY(-50%);font-size:30px;line-height:1}details[open]>summary:after{content:"−"}.message-download{font-size:15px}@container page (max-width:700px){}}@layer components{@media (min-width:1600px){}@media (min-width:951px){}@media (max-width:1250px){.desktop-nav{display:none}.header-inner{gap:var(--space-20)}.header-inner>.brand{width:390px}}@media (max-width:950px){:root{--prose-align: left;--prose-hyphens: manual}.section-heading,.content-section__heading,.editorial-heading,.detail-section__intro,.home-paths .section-heading{grid-template-columns:1fr;gap:25px}.section-heading>:is(p,.editorial-prose),.content-section__heading>:is(p,.editorial-prose){max-width:70ch}.world-section .wrap,.world-section__grid,.brand-statement>.wrap,.commercial-cta>.wrap,.content-band .wrap{grid-template-columns:1fr;gap:35px}.menu-grid{grid-template-columns:1fr 1fr;gap:45px}.footer-links{grid-template-columns:1fr 1fr;gap:var(--space-40)}.footer-heading{align-items:start;flex-direction:column}}@media (max-width:700px){body{font-size:17px}.header-inner{min-height:130px;padding:19px 0 13px;flex-wrap:wrap;gap:var(--space-16)}.header-inner>.brand{width:min(100%,390px);margin-inline:auto}.utility{width:100%;margin:0}.language-switch{margin-right:auto}.theme-switch{margin-left:auto}.menu-toggle{min-width:88px}.content-section,.detail-section,.editorial-section,.faq-section,.contact-section{padding-block:58px}.section-heading h2 br{display:none}.site-footer{padding-top:50px}.footer-heading{margin-bottom:45px}.footer-heading .brand{width:100%}.footer-links a{font-size:15px}.footer-bottom{flex-direction:column;gap:5px}.footer-bottom .motion-toggle{align-self:flex-start}.menu-heading .brand{width:min(60vw,350px)}.mobile-menu-inner{padding-top:25px}.menu-grid{margin:var(--space-40)0;gap:30px 25px}.menu-grid a{font-size:19px}.menu-caption{font-size:44px}.data-table th,.data-table td,th,td{padding:14px var(--space-12);font-size:16px}}@media (max-width:480px){.footer-links a span{display:none}.menu-grid{grid-template-columns:1fr}.menu-heading .brand{width:63vw}.menu-close{padding:var(--space-8);font-size:14px}.footer-links{gap:var(--space-32) 22px}.content-actions .button{width:100%}}}@layer components{@keyframes arrive{0%{opacity:.7;transform:translateY(18px)}to{opacity:1;transform:none}}.is-arriving{animation:arrive var(--duration-650) cubic-bezier(.2,.65,.3,1) both}.motion-off{scroll-behavior:auto}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}}@layer components{@supports (grid-template-columns:subgrid){@container (min-width:32rem){}}@media (hover:hover){}@container workbench (max-width:920px){}@container workbench (max-width:570px){}}@layer components{.sg-cover{padding-block:clamp(var(--space-48),8vw,120px);border-bottom:1px solid var(--line)}.sg-cover h1{font-size:clamp(60px,12vw,176px);line-height:1;margin:var(--space-32)0;font-weight:var(--weight-label);letter-spacing:-.035em;overflow-wrap:anywhere}.sg-cover-line{font-size:clamp(28px,4vw,54px);line-height:1.15;max-width:32ch}.sg-cover-bottom{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:end;gap:var(--space-24);margin-top:var(--space-64)}.sg-cover-bottom p{max-width:60ch;margin:0}.sg-cover-bottom span{font-size:14px}.sg-book{display:grid;grid-template-columns:250px minmax(0,1fr);gap:clamp(var(--space-32),5vw,var(--space-80));padding-block:var(--space-64)}.sg-index{align-self:start;border-top:4px solid var(--blue)}.sg-index h2{font-size:22px;margin:var(--space-24)0}.sg-index a{display:flex;gap:var(--space-12);align-items:flex-start;padding:var(--space-12)0;border-bottom:1px solid var(--line);font-size:15px;text-decoration:none}.sg-index a:hover{text-decoration:underline}.sg-index a span{flex:0 0 32px;min-width:32px;white-space:nowrap;font-variant-numeric:tabular-nums;color:var(--muted)}.sg-chapter{display:grid;grid-template-columns:42px minmax(0,1fr);gap:var(--space-24);padding:0 0 var(--space-64);margin-bottom:var(--space-48);border-bottom:1px solid var(--line)}.sg-chapter-number{font-size:18px;font-weight:var(--weight-label);padding-top:var(--space-12);font-variant-numeric:tabular-nums}.sg-chapter h2{font-size:clamp(30px,3.5vw,52px);line-height:1.1;margin:0 0 28px}.sg-chapter p{max-width:none}.sg-chapter>div>p{text-align:var(--prose-align);text-align-last:left;hyphens:var(--prose-hyphens)}.sg-rule-pair{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:var(--space-16);margin:var(--space-32)0}.sg-rule-example{min-width:0;border:1px solid var(--line);background:var(--surface)}.sg-rule-example>div{min-height:180px;padding:var(--space-24);display:flex;align-items:center;justify-content:center;overflow:hidden}.sg-rule-example figcaption{padding:14px 18px;border-top:1px solid var(--line);font-size:14px}.sg-rule-example figcaption strong{display:block;margin-bottom:var(--space-4)}.sg-rule-good{border-top:5px solid var(--blue)}.sg-rule-bad{border-top:5px solid var(--red)}.sg-clearspace{width:min(100%,430px);padding:34px;outline:1px dashed var(--blue);outline-offset:-18px}.sg-clearspace img,.sg-crowded img{display:block;width:100%;height:auto}.sg-crowded{width:min(100%,430px);border:3px solid var(--red);padding:var(--space-4)}.sg-crowded span{display:block;margin-top:-2px;font-size:13px;line-height:1.1}.sg-triptych-lockup{display:flex;align-items:center;gap:18px;width:min(100%,440px)}.sg-triptych-lockup img{flex:0 0 auto;width:116px;height:auto;padding:6px}.sg-triptych-lockup strong{font-size:clamp(20px,2vw,28px);line-height:1.15}.sg-triptych-orphan{width:116px;height:auto;padding:6px}.sg-orphan-stage{width:100%;display:flex;justify-content:flex-start;align-items:flex-start}.sg-palette{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:var(--space-12);margin:var(--space-32)0}.sg-swatch{padding:var(--space-24) var(--space-16);min-height:150px;display:flex;flex-direction:column;justify-content:space-between;gap:var(--space-12);font-size:14px}.sg-swatch code{font-size:18px}.sg-swatch-0{background:var(--color-blue);color:#fff}.sg-swatch-1{background:var(--color-red);color:#fff}.sg-swatch-2{background:var(--color-yellow);color:var(--color-ink)}.sg-swatch-3{background:var(--color-paper);color:var(--color-ink);border:1px solid var(--color-line-light)}.sg-swatch-4{background:var(--color-ink);color:var(--color-paper)}.sg-swatch-5{background:var(--color-night);color:var(--color-paper)}.sg-specimen{padding:var(--space-32);background:var(--blue);color:#fff;margin-top:var(--space-32);overflow-wrap:anywhere}.sg-specimen strong{font-size:clamp(36px,5vw,72px);line-height:1.1}.sg-specimen p{letter-spacing:.04em}.sg-art{margin:var(--space-32)0}.sg-art img{width:100%;height:auto;display:block}.sg-art figcaption{font-size:14px;color:var(--muted);margin-top:var(--space-12)}.sg-colophon{font-size:14px}@container page (max-width:1000px){.sg-book{grid-template-columns:1fr}.sg-index{display:grid;grid-template-columns:1fr 1fr;gap:0 var(--space-24)}.sg-index h2{grid-column:1/-1}}@container page (max-width:600px){.sg-index,.sg-logo-grid{grid-template-columns:1fr}.sg-chapter{grid-template-columns:1fr;gap:var(--space-12);padding-bottom:var(--space-32)}.sg-chapter-number{color:var(--muted)}.sg-palette{grid-template-columns:repeat(2,minmax(0,1fr))}.sg-rule-pair{grid-template-columns:1fr}.sg-rule-example>div{min-height:150px;padding:18px}.sg-cover-bottom{margin-top:var(--space-32)}}@media print{.sg-guide{color:var(--color-ink);background:#fff}.sg-book{display:block}.sg-cover{break-after:page}.sg-chapter{break-inside:avoid;margin-bottom:var(--space-24)}.sg-chapter h2{font-size:28pt}.sg-guide p{font-size:11pt;line-height:1.5}.sg-guide *{print-color-adjust:exact}}}@layer components{@media (min-height:900px){@container home (min-width:1100px){}}@container home (max-width:1099px){}@media (max-height:899px){}}@layer components{.campaign-context{border-bottom:1px solid var(--line);padding:0 0 var(--space-24);margin-bottom:28px}.campaign-context h3{font-size:clamp(24px,2.6vw,36px)}.campaign-context>p{font-size:18px}.campaign-context .content-link{margin-top:var(--space-8)}@container page (min-width:1100px){}@container page (max-width:700px){}}@layer components{@container page (max-width:700px){}}@layer pages{@media (hover:hover) and (pointer:fine){}@container page (max-width:1100px){}@container page (max-width:800px){}@container page (max-width:420px){}@container page (max-width:480px){}@container echo-figure (max-width:23rem){}@container echo-page (max-width:58rem){}@container echo-page (max-width:30rem){}@media (prefers-reduced-motion:no-preference){@keyframes echo-chapter-in{0%{opacity:.4;transform:translateY(4px)}to{opacity:1;transform:none}}}@media (max-width:950px){}@container echo-page (max-width:58rem){}@container echo-page (max-width:30rem){}@container echo-figure (max-width:23rem){}}@layer pages{.campaign-hero{padding:clamp(40px,6vw,110px)0 64px;border-bottom:1px solid var(--line)}.campaign-hero-grid{display:grid;grid-template-columns:minmax(0,1.5fr) minmax(280px,1fr);gap:clamp(36px,6vw,100px);align-items:center}.campaign-hero h1{font-size:clamp(42px,5.8vw,96px);letter-spacing:-.055em;line-height:1.05;margin:0 0 32px}.campaign-hero h1 span{color:var(--blue)}:root[data-theme=dark] .campaign-hero h1 span{color:var(--color-tone-8aa9ff)}.campaign-hero .lead-copy{max-width:36em;margin-bottom:32px}.campaign-principle{background:var(--blue);color:var(--color-white);padding:clamp(28px,3vw,56px);border-top:8px solid var(--yellow)}.campaign-principle h2{font-size:clamp(30px,2.8vw,48px);margin:36px 0 24px}.campaign-principle p{font-size:19px}.campaign-marker{display:block;font-size:clamp(44px,5vw,80px);font-weight:650;letter-spacing:-.06em}.campaign-principle .campaign-caption{margin:36px 0 0;font-size:14px;border-top:1px solid var(--color-tone-8ea7e8);padding-top:20px}.campaign-layout{display:grid;grid-template-columns:minmax(280px,.85fr) minmax(0,1.5fr);gap:clamp(28px,4vw,64px);align-items:start}.campaign-form{min-width:0}.campaign-form fieldset{border:0;border-top:1px solid var(--line);padding:24px 0 32px;margin:0;min-width:0}.campaign-form legend{font-size:21px;font-weight:650;padding:0 12px 0 0}.campaign-form legend span{color:var(--muted);font-size:14px;margin-right:12px}.campaign-field{display:grid;gap:8px;margin-bottom:20px;font-size:16px;font-weight:550}.campaign-field input,.campaign-field textarea,.campaign-field select{width:100%;min-width:0;border:1px solid var(--line);border-radius:4px;background:var(--surface);color:var(--fg);padding:12px 14px;min-height:48px;font-size:16px;font-weight:400;line-height:1.5}.campaign-field textarea{resize:vertical}.campaign-field-pair{display:grid;gap:0 20px}.campaign-help,.campaign-review,.campaign-channel-note{font-size:14px;color:var(--muted);line-height:1.55}.campaign-channel-options{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}.campaign-channel-options label{display:flex;gap:10px;padding:12px;border:1px solid var(--line);border-radius:4px;align-items:center;font-size:15px;cursor:pointer}.campaign-channel-options label:has(input:checked){background:var(--surface);border-color:var(--fg)}.campaign-channel-options input{margin:0;width:18px;height:18px;flex-shrink:0;accent-color:var(--blue)}.campaign-compose{display:flex;flex-wrap:wrap;gap:16px;align-items:center}.campaign-reset{min-height:44px;padding:8px 0;background:transparent;border:0;text-decoration:underline;text-underline-offset:4px;font-size:15px}.campaign-status{min-height:3em;margin-top:16px;font-size:15px}.campaign-output{min-width:0}.campaign-output-heading{border-top:4px solid var(--blue);padding-top:24px;margin-bottom:24px}.campaign-output-heading h3{font-size:clamp(27px,2.6vw,42px);margin:0 0 12px}.campaign-output-heading>p{font-size:15px;color:var(--muted);margin:0}.campaign-drafts{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px}.campaign-draft{border:1px solid var(--line);background:var(--surface);padding:clamp(20px,2vw,32px);overflow-wrap:anywhere}.campaign-draft:first-child{grid-column:1/-1;border-top:4px solid var(--blue)}.campaign-draft[data-channel=poster]{border-top:4px solid var(--red)}.campaign-draft[data-channel=web_ad]{border-top:4px solid var(--yellow)}.campaign-draft-top{display:flex;flex-wrap:wrap;justify-content:space-between;gap:8px;color:var(--muted);font-size:13px;letter-spacing:.02em;margin-bottom:20px}.campaign-draft h4{font-size:25px;line-height:1.2;margin:0 0 20px}.campaign-draft-body{white-space:pre-line;font-size:16px;line-height:1.65;text-align:left}.campaign-review{border-top:1px solid var(--line);padding-top:16px;margin:20px 0 0;font-size:12px}.campaign-export{background:var(--surface);border:1px solid var(--line);margin-top:24px;padding:28px}.campaign-export h4{margin:0 0 12px;font-size:25px}.campaign-export p{font-size:16px}.campaign-export .content-actions{gap:12px;margin-bottom:20px}.campaign-export button{font-size:15px;padding:12px 16px}.campaign-method{border-block:1px solid var(--line)}.campaign-method-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(24px,4vw,64px)}.campaign-method-grid article>span{display:block;padding-top:20px;border-top:4px solid var(--blue);font-size:14px;margin-bottom:24px}.campaign-method-grid article:nth-child(2)>span{border-color:var(--red)}.campaign-method-grid article:nth-child(3)>span{border-color:var(--yellow)}.campaign-method-grid h3{font-size:28px;margin:0 0 20px}.campaign-faq{display:grid;grid-template-columns:1fr 1.4fr;gap:clamp(32px,6vw,100px)}.campaign-faq .content-link{display:flex;margin-bottom:20px}.campaign-faq details{border-bottom:1px solid var(--line);padding:20px 0}.campaign-faq details:first-child{border-top:1px solid var(--line)}.campaign-faq summary{font-size:22px;font-weight:550;cursor:pointer;padding:8px 0}.campaign-faq details p{margin:20px 0 8px;font-size:17px}.campaign-notice{border-left:4px solid var(--yellow);padding:16px 24px;background:var(--surface)}.header-signin{font-size:14px;white-space:nowrap;font-weight:550;text-underline-offset:5px}.menu-access{display:flex;flex-wrap:wrap;gap:24px;margin-top:32px;padding-top:24px;border-top:1px solid var(--line)}@media (min-width:1600px){.campaign-field-pair{grid-template-columns:1fr 1fr}}@media (max-width:1250px){.campaign-drafts{grid-template-columns:1fr}.campaign-hero-grid{grid-template-columns:1.3fr 1fr;gap:32px}}@media (max-width:950px){.campaign-hero-grid,.campaign-layout,.campaign-faq,.home-campaign-entry{grid-template-columns:1fr}.campaign-hero{padding-bottom:40px}.campaign-principle{display:none}.campaign-layout{gap:32px}.campaign-drafts{grid-template-columns:repeat(2,minmax(0,1fr))}.campaign-method-grid{grid-template-columns:1fr;gap:24px}.campaign-method-grid article>span{margin-bottom:12px}.campaign-output-heading{scroll-margin-top:24px}}@media (max-width:700px){.campaign-drafts{grid-template-columns:1fr}.campaign-hero h1{font-size:clamp(38px,10vw,58px)}.campaign-export{padding:20px}.campaign-export .content-actions{align-items:stretch}.campaign-export .button{width:100%;justify-content:space-between}.campaign-faq summary{font-size:20px}.header-signin{display:none}}}