Résonance internationally

A global ambition.
Local meaning.

Your campaign needs to reach people in several countries. Résonance helps teams start from the same information, then adapt the language, examples and practical details. Someone familiar with the country reviews each version before publication.

Try the demos Explore the software

Cut paper and coloured shapes give form to a relationship.

In your daily work

A practical approach.
A thoughtful relationship.

01
Set a shared foundation
Define your offer and how your brand speaks. Share the product features, applicable prices and participation conditions that each team will need to check.
02
Adapt to local reality
Teams adjust language, units, references, tone and practical details. Literal translation alone does not create a relationship.
03
Review in context
Assign review to someone who understands the context. Specify languages, formats and publication rules for each country.

A worldwide ambition

A wide world.
A personal connection.

A brand, a charity or a network speaks to people in different contexts. Résonance connects a consistent global campaign with thoughtful local expression.

Prepare an international campaign

Bienvenue.Welcome.Bienvenidos.Bem-vindos.

One intention, several expressions. The languages you need are agreed with your team.

In the work of teams

What changes in practice.

Preparing a fundraising appeal, correcting a date or adapting a campaign across countries: every team has its own questions. A shared dossier helps people work from the same information and know who needs to review the text.

Nonprofits and foundations

Explain what the donation will fund.

To prepare an appeal, gather the project description, its budget and the information donors need. Then adapt the message to the interest the person has expressed. Review what the donation will fund and explain the conditions for taking part.

For the person responsible for fundraising

Agencies and networks

Correct the date in every message.

The client moves an event from 10 to 12 October. Keep the corrected instruction, email, web page and copy for local teams together in the dossier. Each person can then review the materials they handle and check the date before publication.

For the person responsible for client relationships

International brands

Adapt the language, keep the facts.

A campaign presents the same product in several countries. Share its approved features, then adapt the language, examples and practical details. Local teams review their version with the product information sheet close at hand.

For the person responsible for the brand